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Which is best for the Arabic market? Translation or copywriting? Unfortunately, there is no easy answer. It all depends. A nice example I like to
Netflix this year hit the 100-million-subscriber mark. Growth has outstripped expectations seeing its share price rise from $158 to almost $190 in the past month.
Did you know that Dubai is now the 4th most visited city in world after London, Paris and Bangkok? The UAE has seen its tourism
We translate a lot of multilingual websites. As well as translation of the content we also deal with some of the Search Engine Optimization (SEO)
In another sign of the growing importance of language localization and translation as a business in itself, Amazon’s cloud computing division has announced that it
Poor translations and localization are unfortunately common within business. There are plenty of examples of bad translation, illegible fonts, cultural differences and localization fails that
In todays multicultural world you would have thought there was more cultural awareness? However it’s still easy to get it wrong when it comes to language
