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How to Localize your Marketing Campaigns

How to Localize your Marketing Campaigns

Advertising campaigns are a vital element of a company’s advancement – they promote brand image and voice, and can increase popularity

How to Optimize Arabic Localization and Translation for your Website

How to Optimize Arabic Localization and Translation for your Website

The opportunities for companies planning to target an Arabic audience are huge – over 420million Arabic speakers around the world, 22

Tips for Translation and Design for an Arabic Audience

Tips for Translation and Design for an Arabic Audience

In recent years many companies have discovered the benefits of having an Arabic version of their website – it’s the fifth

 

Arabic Novelist Wins Man Booker Prize

Arabic Novelist Wins Man Booker Prize

Jokha Alharthi’s novel ‘Celestial Bodies’ is the first Arabic language book to win the Man Booker International Prize. The book was

Microsoft Wins Machine Translation Award

Microsoft Wins Machine Translation Award

This year saw the fourth Conference on Machine Translation (WMT19) name Microsoft’s Research Asia team as the major winners when they

Global Marketing Starts with Localization

Global Marketing Starts with Localization

It is often suggested that culture plays the major role in advertising and that it “influences every aspect of marketing”. If

 

Arabic Language Projects are Reviving the Golden Age of Translation

Arabic Language Projects are Reviving the Golden Age of Translation

There was a time when knowledge flourished throughout Arabic Nations – the ‘Dark Ages’ may have been deep-rooted in Europe, but

The Benefits of Transcribing and Translating Podcasts

The Benefits of Transcribing and Translating Podcasts

Podcast popularity has increased exponentially over recent years, with some placing the figures at 70% of UAE’s population tuning into a

Lebanese Author is Only Second Woman to Win Prize for Arabic Fiction

Lebanese Author is Only Second Woman to Win Prize for Arabic Fiction

Lebanese author, Hoda Barakat, has become only the second woman to win $50,000 in the International Prize for Arabic Fiction, the

 

Bid to Improve Arabic Language Availability on Wikipedia

Bid to Improve Arabic Language Availability on Wikipedia

Although the Arabic language is the fifth most spoken language in the world at present, with around 420 million speakers worldwide,

How to Work Effectively with your Interpreter

How to Work Effectively with your Interpreter

Communication between people who do not speak the same language is more frequent now due to global businesses, instant messaging, social

Why Translation is Vital for the Future of Arabic Nations

Why Translation is Vital for the Future of Arabic Nations

Translation has played a major role in the dissemination of information around the world since time immemorial. In order to trade

 

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