As todays world becomes smaller and globalisation takes effect, manufacturers and service providers are presented with the opportunity of entering International markets. This opportunity is not to be wasted and thus it never been more important to translate and localize products and service materials. Whether it be hand-wash or toys consumers will not buy unless they understand the details of the product.
It is for this reason that the Creative Word team has a team of experts ready to assist with product packaging and marketing to make sure your target audience purchase your services. Our experts know their markets, the products and services they work with and the right language to make sure your products are not missed!
From toothpastes and mouthwashes to razors and nappies, we have partnered with Proctor & Gamble (P&G) to ensure they get it right. The challenges of local dialects, maximum number of characters, size of text, product images, local legislation and culturally acceptable are all factors that need to be considered when carrying out localization and translation for packaging and you will be pleased to know we have many years of experience doing this.
For P&G we have provided services for packaging, advertising, marketing, point of sale materials as well as website and app content for the last 5 years. All in all we are a trustworthy and reliable partner that understand the challenges and demands of localizing products.